We track 16 live beauty & skincare ads in Italy from 13 advertisers; 4 are rated winners and 12 launched this week. They have been running 144 days on average, and the most active brands are Parafarmacia Natura & Rimedi, CasaPiuma, Byrokko.
Updated 15 November 2026. Data from the public Meta Ad Library and TikTok Creative Center.
What beauty & skincare ads are working in Italy right now?
The best-rated ones are Chocolate Tree - Giorgia Turco's "Makeup Primer" (running 114 days); Liquidò Manduria's "Body Mist" (running 118 days); By Terry's "Bronzing Mist" (running 152 days). Ads that brands keep paying for, relaunch and push ahead of their other ads rate highest.
How many brands advertise beauty & skincare in Italy?
13 advertisers in the ads Crossendor tracks, a sample of the Meta Ad Library. 12 new ads appeared in the last seven days.